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Market Validation: Testing Demand Before You Launch
November 17, 2025 @ 8:30 am - 10:30 am

Course Overview:
Scaling without validation risks wasted time, money, and opportunity. This session shows entrepreneurs how to test demand, refine offerings, and ensure fit before investing in growth.
Key Learning Objectives:
1. Apply market validation techniques (customer interviews, prototypes, surveys, pilots).
2. Analyze real data to confirm demand.
3. Decide when to pivot, persevere, or pause.
Who Should Attend:
Startup founders, product managers, and small business owners preparing to launch or scale new offerings.
Practical Takeaways:
1. Customer interview guide.
2. Validation experiment design template.
3. Metrics dashboard for measuring demand.